Cloud-Based Color Platform Debuts for Coating Selections

The platform combines a color-matching mobile app and hand-held scanning device. Photo courtesy of PPG.

PPG (Pittsburgh, Pennsylvania) announced that its industrial coatings business has launchedMeasureColor Mobile, an innovative, cloud-based color platform that combines a color-matching app and hand-held scanning device to immediately identify color matches to industrial coatings products and improve the speed and accuracy of color selection.

To generate a color match, users can place the scanner on the surface of virtually any source object, including painted metal, plastic, drywall, or other materials. The Bluetooth-enabled scanning device interprets the color data, calculates the color difference, and promptly sends a color match to the app on the user’s tablet or smartphone, eliminating days of lab work and related production costs.

The customized platform, developed jointly with the creators of the technology, contains extensive product libraries for search-and-match functions for industrial powder and liquid coatings.

Color matches are displayed by color name, product code, product category, gloss range, and resin chemistry to facilitate quick color selection. Clicking on product codes also gives users immediate access to product data sheets, safety data sheets, cure conditions, and inventory status.

The app contains industry-standard color communication and color-match systems used around the world, as well as thousands of architectural paint colors that can be instantly cross-referenced to a corresponding color. According to the company, the platform increases productivity, improves customer responsiveness, and reduces costs by significantly accelerating the color-matching process.

“Color matching in the lab takes time,” says Shelley Verdun, powder product manager for the industrial coatings business. “With the scanner and app, results are immediate, so customers can place orders for the products they need right on the spot. Customer confidence is enhanced with tools and technology that meet their business requirements. We have successfully trialed the platform with our customers, and the feedback has been outstanding.”

Source: PPG, www.ppg.com